Things we love: Social Media Examiner

by / Wednesday, 05 April 2017 / Published in Blog
Social Media Examiner logo


With the social media landscape changing so fast, it’s easy to get overwhelmed, and that’s why today I’m giving a shout out to another thing we love: Social Media Examiner, a must-read resource for any business wanting social media marketing advice for Facebook, Instagram, Twitter, or elsewhere on social.

Two of their recent posts have brought home to me again why I love them: it’s the right information, at the right time, with guidance and examples to prove their points, without being overwhelming. This post about how to create social media marketing videos without appearing on camera, and this one about creating a slideshow in Instagram using multiple images were just what I  needed, when I needed them. I hadn’t exactly been attentive about upgrading my Instagram app recently, so I wouldn’t have known about the new image sliders if I hadn’t read it first on SME.

Although the site was founded by Mike Stelzner, it’s probably the company’s adviser Mari Smith (a.k.a. Pied Piper of Facebook) whose posts drew me into SME: I love her practical guides, including Mari’s recent advice on maximizing Facebook reach. 

What social media marketing resources do you rely on?



Sheila Averbuch is managing director of the content services agency ENNclick, with offices in Cork, Ireland and Edinburgh, Scotland. Contact her at or telephone +441875341583

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