Have you noticed LinkedIn’s new in-your-face version of its messaging platform? Skype and LinkedIn are both owned by Microsoft, so it’s no surprise that on-board messaging is increasingly Skype-like. Sometimes it’s hard to carve out time in your day to swing by LinkedIn, but make it part of your routine, especially now that the LinkedIn messaging

It’s vital to keep an eye on the analytics for social media status updates you post. Here’s a how-to video showing the surprisingly easy way to check the times of day your tweets are getting the most engagement.

Stop boring your readers

Thursday, 12 January 2017 by

If there’s one way to kill your company’s blogging strategy, it’s boring content. Here are some ideas on how to come up with content ideas that help, delight and inform your target audience (and not just inform them about what you do).

If you’re wasting time managing social media, you need something like HootSuite to help you automate post sending and scheduling. Read Sheila’s quick HootSuite tips:

An appetite for visuals means it’s more important than ever to choose a meaningful, memorable image to illustrate your blog posts.

Don’t panic if you’re asked to write a thought leadership article for publication: just follow these tips and you’ll make the best impression.

Your timeline on LinkedIn is a list of all the status updates, “likes” and LinkedIn post blog posts you’ve published, among other things. But what if a status update goes wrong, and you want to purge it?

If you haven’t blogged yet, embrace your inner child and try something new. You have so little to lose and so much to gain.

Keeping up with social media can be time consuming. Here are some social media tools that will reduce the time you spend on social media daily.

LinkedIn endorsements divide opinion; some find them useful, others see them as an annoying feature. This short video shows you how to manage endorsements, including how to use some of the new controls LinkedIn has introduced.

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