Blog — Wednesday, May 26, 2010 19:57

The Times they surely are a’changing

It seems, despite the huge growth in web-aware smartphones and access to online content at any instant, it's not being converted into more reading. Instead we're playing more games - copyright gilderic@flickr

Mobile web doesn’t equal more reading

Wednesday, May 19, 2010 16:53

It seems, despite the huge growth in web-aware smartphones and access to online content at any instant, it’s not being converted into more reading. Instead we’re playing more games.

L - R: Conor Lynch and Andrew Townley with Ralph Averbuch during the recording of the podcast at Digital Audio Productions' studios in Dublin.

Enterprise Ireland eBusiness Unit Podcast: Social Media

Tuesday, May 18, 2010 17:32

Amongst our clients we’re very fortunate to work with the team at Enterprise Ireland’s eBusiness Unit. A few years ago now the unit was pivotal in being one of the first government agencies to embrace new communications technologies to help inform SMEs about important developments. Using podcast technology, the eBusiness Unit has been behind a growing library of programmes covering key technological developments which businesses can potentially utilise to their advantage.

Google wasn't just taking pictures when roaming our streets... copyright mario menti

A WiFi needle in the privacy haystack

Wednesday, May 12, 2010 23:29

Did you know that when Google Streetview took pictures of your home it was also grabbing your router’s location? It may be useful data for mapping accuracy but it’s your data and they didn’t ask.

Once part of the social media space Brian Hogan found it difficult to disappear

You can check in but you can’t check out

Wednesday, May 5, 2010 22:20

Forget the drama over the mystery iPhone and instead consider how quickly the original finder of the device was tracked down through his social media trail. That’s because despite his best efforts, the finder had left digital footprints and clues he simply could not erase.

Social Media for Business

Tuesday, May 4, 2010 22:58

Who should attend?

Participants who wish to understand Social Media, Small Business & Social Media and how to create an effective social media marketing plan.

Introduction
What is social media?
What are the current and upcoming trends in online marketing/social media

LinkedIn for business
The benefits of using LinkedIn for business
Making a LinkedIn profile that gets you and you business noticed Seeking out leads and partners with LinkedIn Building your reputation through sharing your expertise in LinkedIn Discussions

Facebook for business
Why is Facebook relevant to my business?
How businesses use Facebook to get custom and build reputation
Facebook Pages for business
Using Facebook’s analytics tools to better cater to your customers
Facebook Ads – Highly targeted inexpensive ads bring quality customers

Twitter for business
What is Twitter and why should a business use it?
How to interact on Twitter with consumers and other businesses
How adding value on Twitter creates strong word of mouth

Developing a social media/online marketing plan
How to figure out objectives in social media
How to measure your campaigns and see do they align with your objectives

Please note: This course will be practical in nature and will use relevant Irish and International case studies of businesses using social media effectively.

Venue: Assist Training, 24 Barrington St,. Limerick
Cost: €40 (NB this course is highly subsidised full cost per participant is €150) Presenter: Damien Mulley

Damien Mulley
Damien is a Cork and Dublin based communications consultant with Mulley Communications. He’s been blogging for 9 years, is a well-known media commentator on telecoms and technology and runs the Irish Blog Awards and Irish Web Awards. His clients range from multinationals to SMEs in Ireland and the UK.

Bookings & further information:Burga Fullam, Business Advisor, Limerick City Enterprise Board, Tel: 061 312611 or email: b.fullam@limceb.ie